A Private Television Network (PTN) is your dental organization's own branded television network that creates a relaxing atmosphere and reinforces your brand with place-based marketing. An eScapes PTN creates a pleasant, stress-free environment by combining captivating HD video and soothing music with your custom messaging that raises customer awareness and promotes your products and services. Your PTN is a company/organization-wide, statewide, regional, national or international in-house communications, education, and entertainment platform. It supports on-demand, dynamic messaging and playlist management. It has never been easier to enhance your brand and professional image with your own PTN – whether you have two or three offices in the same city or thousands of locations across the globe.
What is a Private Television Channel?
A Private Television Channel (PTC) is your own branded television channel just as a local TV station is affiliated with a national TV network. Your PTC is your own in-house communications, education, and entertainment platform at a cost that's significantly less than your monthly cable or satellite bill. .
What are the benefits and features of a PTN & PTC?
A PTN offers you and your patients many benefits:
• eScapes-patented 24/7 Hybrid Radio/Television (HRT) content provides powerful and serene episodes of scenic locations and subjects combined with soothing music that engages your clients, patients, visitors, and staff. Over 40 hours of non-repeating HRT programming with monthly updates refreshing the playlist.
• Maximize your patient/client experience – relaxed customers perceive time differently and waiting times seem much shorter. Research has demonstrated that people in a relaxed state of mind retain more information and they also perceive goods and services as having higher monetary valuations.
• A dynamic communications platform that delivers customized, on-demand text messaging, video, static graphic, or banner ads, whenever and wherever you want them. Community outreach, event calendars, products, and services are opportunities to inform and promote, on a continual basis, to your customers
• Complete control over the playlist, whether you create it or we do it for you. Managing the playlist is easy and it’s all under your control.
• High quality, professional television branding and image enhancement. A powerful place-based marketing system customized specifically for your business.
• Eliminate competitors' on-screen advertising and stop the fighting over the TV remote control.
How does the PTN/PTC technology work?
eScapes HRT content originates from our studio and is played out locally to one or more screens using our Ethernet-enabled PTN controller. Content and episode files, ads, and playlists on the PTN controller are managed and loaded via the Internet. This technology supports a single facility or disparate, multi-point locations alike. Our technology team works with you or your IT staff to deliver the right solution for your organization.
eScapes Dental TV
Private Television Channel Brochure
How do I update my Live Text?
The ptn_instructions_livetect.pdf provides step-by-step instructions: